During my Sunday walk I listen to an interesting podcast. The HBR interview with professor Jay Barney, on effective tactics for change.
Those who have worked on change, know how difficult it is to change their old behaviors. In many cases great new ideas are “killed” by people’s ignorance and stubbornness.
There is one common thing for leaders who have been successful to change organisational cultures: they tell STORIES.
Stories are the glue that bind and resonate with every employee. Stories inspire, connect, and drive change like nothing else.
One heart-touching personal story is more powerful than 10 slides!
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